A SYCLOS operates an internal tool integrated with the Google Ads API to manage Google Ads accounts authorized by our clients.
The tool is used by the SYCLOS internal team to retrieve advertising performance data, generate reports, and create or update campaigns, ad groups, ads, keywords, and negative keywords in managed Google Ads accounts.
Access to Google Ads data is limited to accounts for which SYCLOS has received authorization from the account owner or client.
The information accessed through the Google Ads API is used exclusively to provide advertising management, performance analysis, campaign optimization, and reporting services.